A growing need for verifiable ownership and transparency
Counterfeit products have become a global challenge, already accounting for 3.3% of trade worldwide and undermining revenue streams as well as client trust. Modern solutions are needed to secure intellectual property, address customer concerns, and simultaneously boost brand engagement and fidelity.
Powering the next frontier of authentication with the future-proof capabilities of the Cardano blockchain
Epoch Sports and Merchadise entered a technical collaboration with the Cardano Foundation to fundamentally improve merchandise authentication and fan engagement. The innovative approach uses the Cardano blockchain's security, immutability, and transparency to create a unique digital certificate of authenticity linked to the NFC chip embedded in each jersey.
Low requirements to implement an advanced authenticity solution with predictable costs proportional to the resources used
Metadata records can include multiple information of different types and a single transaction holds a significant amount of data
On-chain records can include all necessary information to meet transparency requirements and standards set by industry bodies
Easy for machines to read on-chain data and simple for both clients and fans to interact with the records
Revolutionizing merchandise authenticity and fan engagement
The authenticity solution uses tokenization so that regulatory entities and end consumers can easily track the production process from design to material sourcing and manufacturing.
Chip Scanning
Scanning the NFC chip embedded within the jersey.
Online Registration
Registering the jersey online with a phone number and email address.
360° Showcase
Display showcases a 360º view of the authenticated jersey, plus registration records and loyalty program details.
NFT Verification
Complete NFT metadata available online for external verification.
Results
Driving business innovation with enterprise-grade blockchain solutions
"This exciting collaboration with the Cardano Foundation marks a significant milestone in licensed apparel, setting new standards for intellectual property protection, while also supporting fan engagement. By harnessing the power of blockchain technology, Merchadise’s customers can be assured of the authenticity of the products they purchase, while also gaining access to a range of possible offers and supports, simply by scanning an NFC chip."
Embark on a unique blockchain journey